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"I love working with planners," an account handler friend said this week.
"Good planners can take a plate of spaghetti...
... and turn it into a tube map."
"This one planner I work with, though," she continued, "he's not so good."
"He'll take your plate of spaghetti...
and cover it in fucking bolognese."
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Bill Bernbach said: our job is to simplify
And Jim Kelly, founder of Rainey Kelly Campbell Roalfe, one carpeted a planner with the withering quote: I'm seeing a lot of wool here but I'm not getting a cardigan
Posted by: Tom Morton | November 14, 2009 at 09:49 AM
Niiiiiiice. Thanks Tom!
Posted by: Matt Sadler | November 25, 2009 at 02:35 PM